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Traverse City Area Public Schools Elevator Speech Case Study

Cost: 
Free
Author: 
TRAVERSE CITY AREA PUBLIC SCHOOLS
Enrollment: 
9,697
% Low Income: 
39%
Resource Type: 
Case Study
Document Type: 
PDF
Document Size: 
189.87 KB
Related Framework Step(s): 

An Elevator Speech for Traverse City Area Public Schools

Traverse City Area Public Schools’ superintendent developed an “elevator speech” to help communicate the importance of Smarter School Spending. A good elevator speech is not only concise and well-rehearsed, it uses proven communication techniques to get the message across.